Значение слова "ASPIRATIONAL BRAND" найдено в 1 источнике

ASPIRATIONAL BRAND

найдено в "Financial and business terms"

aspirational brand: translation

aspirational brand aspirational brand ➔ brand¹

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aspirational brand UK US noun [C]

► MARKETING a brand of goods that people believe is of good quality and that will make them feel successful if they own it: »An aspirational brand will almost always be more expensive than other products in the market.

→ Compare COMMODITY BRAND(Cf. ↑commodity brand)

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