Значение слова "CYBER MONDAY" найдено в 2 источниках

CYBER MONDAY

найдено в "Dictionary of new words"
Cyber Monday: translation

n.
The Monday after the U.S. Thanksgiving holiday, when online retailers reportedly experience a surge in purchases.
Example Citations:
Don't look now, but Thanksgiving is bearing down upon us, which you probably know means that the biggest shopping weekend of the year is right around the corner. What you might not know, however, is that the Monday following that weekend, is fast becoming the biggest online shopping day of the year. This year, online retailers plan to help drive Cyber Monday shopping with special promotions and discounts, with deals ranging from free shipping to gifts with purchase to percentages off, according to an eHoliday Mood Study.
— Patricia Keefe, "Ready, Set, Shop!," InformationWeek, November 22, 2005
Experts cite two reasons for the Cyber Monday phenomenon: People are shopping online at work, where they have faster Internet connections, or they're unable to finish their shopping during the Thanksgiving holiday and need a spill-over day.
— Sandra Guy, "Cyber Monday gaining ground," Chicago Sun-Times, November 21, 2005
Earliest Citation:
Because the world needs another Officially Named shopping day, the people who dreamed up Black Friday (the day after Thanksgiving, when retailers hope to turn a profit) have created a nickname for the following Monday.
Hence the catchy Cyber Monday, so called because millions of productive Americans, fresh off a weekend at the mall, are expected to return to work and their high-speed Internet connections on Nov.28 and spend the day buying what they liked in all those stores.
Though it sounds like slick marketing, Cyber Monday, it turns out, is a legitimate trend. According to Shop.org, a trade group, 77 percent of online retailers reported a substantial sales increase on the Monday after Thanksgiving last year.
— Michael Barbaro, "Ready, Aim, Shop," The New York Times, November 19, 2005
Related Words:
Black Friday
cyberbalkanization
cyberchondriac
cybervigilantism
Falloween
virtual Friday
Categories:
E-commerce
Retail
Internet
Time


найдено в "Investment dictionary"
Cyber Monday: translation

An expression used in online retailing to describe the Monday following U.S. Thanksgiving weekend. Cyber Monday is generally thought of as the start of the online holiday shopping season. Similar to Black Friday, (the unofficial start of the holiday season for offline businesses), online retailers will usually offer special promotions on this day.

Also known as "Black Monday".

There are a couple of theories as to why online sales increase on Cyber Monday, although some debate whether all retailers experience the same trend. One theory suggests that people see items in the shopping malls over the weekend and wait until Monday to buy them online, where they can compare prices, avoid lines and/or take advantage of free shipping or other offers. Another theory states that people have faster internet connections at work and, therefore, wait until then to make online purchases.


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