CUSTOMER VALUE
1) марк. воспринимаемая [потребительская\] ценность*
Syn:
fair value
See:
customer value accounting, customer value analysis, customer value map, customer value scorecard, differential worth, price customization, perceived product quality, product evaluation, price-value equation, consumer properties, customer value management 1)
2) эк. ценность потребителя [клиента\]
See:
customer value management 2)