Значение слова "EVOKED SET" найдено в 1 источнике

EVOKED SET

найдено в "Financial and business terms"

evoked set: translation

evoked set UK US noun [C] COMMERCE, MARKETING

► the brands of a particular product that a customer considers when choosing to buy the product: »As the consumer becomes aware of new brands, the brands in his evoked set may also change.

А Б В Г Д Е Ё Ж З И Й К Л М Н О П Р С Т У Ф Х Ц Ч Ш Щ Ъ Ы Ь Э Ю Я
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z