Значение слова "COST PER THOUSAND" найдено в 3 источниках

COST PER THOUSAND

найдено в "Financial and business terms"
cost per thousand: translation

cost per thousand ˌcost per ˈthousand noun costs per thousand PLURALFORM [countable, uncountable]
MARKETING used to talk about how much a particular form of advertising costs to reach one thousand viewers, readers etc:

• Costs per thousand vary sharply by station, and it is especially expensive to advertise in the London area.

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cost per thousand UK US noun [U or C] (ABBREVIATION CPM)
COMMERCE, E-COMMERCE, MARKETING the cost of advertising a product to a thousand people in a newspaper, on television, etc., or the amount of money that is charged to a company, etc. that advertises on a website for every thousand people who see or click on the advertisement on the website: »

Cost per thousand (also CPM or cost per mille - Latin for thousand) is defined as the cost to reach 1000 viewers, listeners, internet users, etc.



найдено в "Англо-русском экономическом словаре"
сокр. CPT рекл., марк. = cost per mile

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abbrev.: CPTcost per thousandзатраты в расчете на тысячу: стоимость рекламы в расчете на 1000 домов (семей), до которых доходит телевизионная или радио программа, или в расчете на 1000 экземпляров печатной рекламы.
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цена за тысячу единиц продукции
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Реклама
издержки на тысячу
затраты, необходимые для доведения численности рекламной аудитории до тысячи человек


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