Значение слова "BUZZ MARKETING" найдено в 3 источниках

BUZZ MARKETING

найдено в "Англо-русском экономическом словаре"

Syn:

viral marketing, avalanche marketing, cascading style marketing, centrifugal marketing, exponential marketing, fission marketing, grassroots marketing, organic marketing, propogation marketing, referral marketing, ripple marketing, self-perpetuation marketing, self-propagation marketing, wildfire marketing, word of mouse

See:

word-of-mouth advertising, friend-of-a-friend, member-get-a-member, hearsay

найдено в "Financial and business terms"

buzz marketing: translation

buzz marketing buzz marketing ➔ marketing

* * *

buzz marketing UK US noun [U]

► MARKETING, E-COMMERCE a method of selling a product by getting people to talk about it to other people, especially over the internet: »Buzz marketing needs to be used very judiciously for it to remain effective.

→ See also STEALTH MARKETING(Cf. ↑stealth marketing)

найдено в "Новом англо-русском толковом словаре по маркетингу и торговле"

марк. сарафанный маркетинг* (продвижение продукта путем распространения информации о продукте из уст простых людей в общественных местах, на веб-форумах и т. п.; распространяемая информация носит неформальный и интригующий широкую публику характер) Syn: viral marketing, avalanche marketing, cascading style marketing, centrifugal marketing, exponential marketing, fission marketing, grassroots marketing, organic marketing, propogation marketing, referral marketing, ripple marketing, self-perpetuation marketing, self-propagation marketing, wildfire marketing, word of mouse See: word-of-mouth advertising, friend-of-a-friend, member-get-a-member

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